It’s a new year and if your marketing department hasn’t started changing the way you do things to adapt to the ever-evolving digital landscape, and the new ways in which people are now consuming data and content, you’re at least considering if you should.
We’ve got your back.
Below is a list of the top marketing conferences in 2014. They run the gamut from digital and graphic design to content marketing, search engine optimization, and more. Plan out your calendar and use what you learn at these conferences to take stock of the new skills you’ll need to add to your team.
Atlanta • Feb. 17-19
Who should attend: UX Professionals, Project Managers, Writers/Editors, Web Designers, Graphic Designers, SEO Specialists
The design conference for people who make websites. An Event Apart is an two-day learning session for passionate practitioners of standards-based web design. If you care about code as well as content, usability as well as design, An Event Apart is the conference you’ve been waiting for.
New York • May 6-7
Who should attend: CMO, Marketing Director, Marketing Manager, Social Media Director, VP of Marketing, Marketing Automation Specialist, Content Manager, VP of Demand Generation
Today’s B2B marketing and sales initiatives hinge on one particular driving force — content. The new rules of engagement and relationship building have ushered in a systematic, organization-wide change in the way companies supplement campaigns and demand generation efforts. Expect to learn about business executives’ content preferences, creating SEO-friendly content, social media strategies and how to implement content-based nurture tracks.
Chicago • May 26-29
Who should attend: Proposal Managers and Specialists, Bid Specialists, Business Development Manager, Graphic Designers
APMP’s Bid & Proposal Con is the world’s largest event for proposal, bid, tender, capture, business development and graphics professionals. Global industry players come to APMP’s Bid & Proposal Con seeking tested information, proven strategies, and best practices to help capture, write, produce, manage proposals and increase win rates.
Seattle • July 14-16
Who should attend: CMO, VP of Marketing, Marketing Manager, Digital Marketer, Social Media Director, SEO Specialist, Marketing Automation Specialist
Push your inbound marketing knowledge into the outer limits! For three intensive days, MozCon delivers future-thinking content from industry leaders from SEO, social media, and marketing analytics to content strategy, the mobile landscape and so much more. You’ll end MozCon excited for everything you can take home and apply to your site(s).
New York • Sept. 30 – Oct. 2
Who should attend: CMO, VP of Marketing, Marketing Manager, Brand Manager, Creative Director, Busines Analyst, SEO Specialist, Digital Marketer
Attend SMX East and learn SEO, SEM and social media marketing tactics that increase web site traffic and boost conversions and sales! With over 50 sessions across multiple tracks, you can customize your program to meet your needs, whether you’re a search veteran or just getting started, work for a Fortune 500 company or own a small business. Tracks include: SMX boot camp, SEO, mobile, paid search and more.
San Francisco • Oct.13-16
Who should attend: CRM Manager, VP of Marketing, Marketing Automation Manager, VP of Conversion
If your company uses Salesforce, this is the conference to attend. In addition to 1,000+ breakout sessions with salesforce.com customer and partner speakers, the conference offers the chance to problem solve with salesforce.com employees and technology partners. This is where you’ll discover everything you need to know, from industry leaders who are paving the way and becoming customer companies. The entire community of Salesforce product experts share best practices, hands-on training, new innovations and more.
Various locations • Dates TBA
Who should attend: Event Managers, Event Specialists, Event Organizers, Conference Organizers, Fund-Raising Professionals, Executive Assistants
Does your team ever have to plan events? BizBash is the largest one-day event planning gathering in local markets. The shows attract thousands of meeting and event planning professionals eager to see what’s new and what’s next in the event industry. These events are held annually in New York, Los Angeles, Chicago, South Florida and Boston. They include education sessions on relevant topics, entertainment and exhibits. Attendees learn, network, share ideas, and most of all are inspired to create incredible events.