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Stay Relevant In Today’s Job Market

For those who have held the same position for a longer period of time or are seeking employment in the middle of their career, here are a few important things to do to keep up with competition while diversifying your skill sets for a rewarding career path. Brush up on the most widely used applications […] Read Article “Stay Relevant In Today’s Job Market”

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5 Tips For Getting a Summer Job

Now that summer is almost at our door, students all across the country will be looking to gain some work experience by seeking out a summer job. Some students will take a summer job to fill the downtime, some do it out of necessity to pay for tuition, and others to put some money aside […] Read Article “5 Tips For Getting a Summer Job”

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Is It Time to Update Your Workforce Readiness Program?

It is very popular in today’s society to talk about the younger generations’ negative personality traits. I, as a member of these younger generations, always assumed this was just an unfair but not unusual tendency of older generations to complain about “what the world is coming to.” However, this belief that younger people are lacking […] Read Article “Is It Time to Update Your Workforce Readiness Program?”

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Cultural Fit In Marketing Departments

In most marketing departments, cultural fit is defined as having a strong set of soft skills as well as values, beliefs and behavior that are in line with the organization’s culture. Skills can be taught or improved. Finding a candidate with the right personality and character traits, on the other hand, is often more difficult. […] Read Article “Cultural Fit In Marketing Departments”

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The Benefits of a Liberal Arts Degree

One misconception about liberal arts degrees is that they don’t translate into jobs after college. On one hand, it’s true that a liberal arts degree means you won’t know the exact profession you’ll look for or accept after graduation. On the other hand, having a more broad skill set is a huge advantage in many […] Read Article “The Benefits of a Liberal Arts Degree”

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When Preparing For A Job Search Is Like a Video Game

Some people think life is like a video game: You move through the levels while collecting your points, weapons, and whatever you’ll need for the next level. Then you repeat the process as you move through the game. Others feel like the school years are just prep time for the first level of that game, […] Read Article “When Preparing For A Job Search Is Like a Video Game”

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What it Means To Be An Agile Marketer

If you hang out with corporate techies, you undoubtedly hear about “agile development” – the approach to developing software that relies on responding effectively to change rather than following a rigid plan to get the best results. Yet more and more, the term “agile” is being tossed around in the marketing department – and with […] Read Article “What it Means To Be An Agile Marketer”

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The Basics Of SEO & How To Apply It To Your Marketing Strategy

Search engine optimization, or SEO for short, is the science of optimizing websites and pages to improve their visibility in search engines and receive what is called in the industry as organic traffic. Whether it’s Google, Yahoo, Bing, or any other search engine, the same basic principles, concepts, and rules apply. SEO is a complex and […] Read Article “The Basics Of SEO & How To Apply It To Your Marketing Strategy”

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Workforce Watch List: Office habits

According to data in the March 2014 Bureau of Labor Statistics release, Americans spend an average of 34.5 hours per week in the workplace. A majority work more than 40 hours, which is a considerable amount of time spent on the job. Let’s face it, along with the hard work we produce day in and […] Read Article “Workforce Watch List: Office habits”

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The Do’s & Don’ts of Salary Negotiation

Getting a job offer is always great news. Salary negotiation, on the other hand, is seen by most as a daunting task. Negotiating your salary should not be seen as demanding money, it is simply a discussion that should take place before an agreement is reached. It is part of the hiring process, yet many […] Read Article “The Do’s & Don’ts of Salary Negotiation”